Let's solve your GTM puzzles to drive growth in months! ⚡
Let's solve your GTM puzzles to drive growth in months! ⚡
With a hands-on senior operator and strategies that deliver.
With a hands-on senior operator and strategies that deliver.
Challenges
Do any of these sound similar to you?
Challenges
Do any of these sound similar to you?
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Struggling to differentiate from competitors in an increasingly crowded market.
Launching products and features that see disappointing adoption rates.
Not clearly conveying your value proposition and "aha moment" to prospects.
Creating content that doesn't align with your customer journey.
Wanting to implement PLG/PLS motion but unsure where to start.
Trusted by growing tech companies
Trusted by growing tech companies
















Services
Designed for SaaS
Services
Designed for SaaS
Product Marketing Foundation
Stand out in a crowded market with clearly-defined positioning and value propositions. Align your entire team on consistent messaging and get a homepage wireframe ready for implementation.
Sales call analysis
Competitor analysis
Customer interviews
Positioning & messaging framework
Website wireframe
View Details
Product Marketing Foundation
Stand out in a crowded market with clearly-defined positioning and value propositions. Align your entire team on consistent messaging and get a homepage wireframe ready for implementation.
Sales call analysis
Competitor analysis
Customer interviews
Positioning & messaging framework
Website wireframe
View Details
Strategic Product Launch
Turn your product launch from a quiet release into a market-shaking event. I'll work across your entire GTM team to execute coordinated announcements that create genuine buzz and drive adoption.
Product launch roadmap
Project management
Cross-channel communication plan
View Details
Strategic Product Launch
Turn your product launch from a quiet release into a market-shaking event. I'll work across your entire GTM team to execute coordinated announcements that create genuine buzz and drive adoption.
Product launch roadmap
Project management
Cross-channel communication plan
View Details
GTM on LinkedIn
Build your go-to-market engine on LinkedIn with strategic content, targeted outreach, and systematic lead generation. Get a complete system for thought leadership, LinkedIn ads, and B2B influencer marketing.
Thought leadership content
ABM on LinkedIn
LinkedIn ads
Outreach sequence
B2B influencer marketing
View Details
GTM on LinkedIn
Build your go-to-market engine on LinkedIn with strategic content, targeted outreach, and systematic lead generation. Get a complete system for thought leadership, LinkedIn ads, and B2B influencer marketing.
Thought leadership content
ABM on LinkedIn
LinkedIn ads
Outreach sequence
B2B influencer marketing
View Details
PLG/PLS Implementation & Optimization
Transform your user acquisition and activation with a data-driven product-led growth approach. I'll audit your current funnel, optimize your onboarding experience, and build lifecycle campaigns that convert free users into paying customers.
Onboarding audit
Lifecycle marketing
CRM workflow implementation
Product adoption campaigns
View Details
PLG/PLS Implementation & Optimization
Transform your user acquisition and activation with a data-driven product-led growth approach. I'll audit your current funnel, optimize your onboarding experience, and build lifecycle campaigns that convert free users into paying customers.
Onboarding audit
Lifecycle marketing
CRM workflow implementation
Product adoption campaigns
View Details
Here is how I roll
From idea to impact with an outcome-focused process.
Here is how I roll
From idea to impact with an outcome-focused process.
1
Discover Call
Let's meet to understand your specific challenges and growth bottlenecks. I'll listen first, then share my approach and relevant insights from my 10+ years working with tech companies.
2
Custom Roadmap & Proposal
Within 2 days, you'll receive a tailored growth roadmap and proposal designed specifically for your business goals and current challenges.
3
Growth Sprints
I'll work as an extension of your team in focused 2-week sprints with clear deliverables and outcomes, ensuring momentum and accountability.
4
Weekly Deliverables
All work is organized in Notion (or a tool of your choice) with regular updates and collaboration through Slack, keeping you in the loop without overwhelming your schedule.
1
Discover Call
Let's meet to understand your specific challenges and growth bottlenecks. I'll listen first, then share my approach and relevant insights from my 10+ years working with tech companies.
2
Custom Roadmap & Proposal
Within 2 days, you'll receive a tailored growth roadmap and proposal designed specifically for your business goals and current challenges.
3
Growth Sprints
I'll work as an extension of your team in focused 2-week sprints with clear deliverables and outcomes, ensuring momentum and accountability.
4
Weekly Deliverables
All work is organized in Notion (or a tool of your choice) with regular updates and collaboration through Slack, keeping you in the loop without overwhelming your schedule.
1
Discover Call
Let's meet to understand your specific challenges and growth bottlenecks. I'll listen first, then share my approach and relevant insights from my 10+ years working with tech companies.
2
Custom Roadmap & Proposal
Within 2 days, you'll receive a tailored growth roadmap and proposal designed specifically for your business goals and current challenges.
3
Growth Sprints
I'll work as an extension of your team in focused 2-week sprints with clear deliverables and outcomes, ensuring momentum and accountability.
4
Weekly Deliverables
All work is organized in Notion (or a tool of your choice) with regular updates and collaboration through Slack, keeping you in the loop without overwhelming your schedule.
Client Stories
Hear
stories
straight
from
the
people
we
helped!
"
We received a general marketing audit from Oyku. She made detailed planning and improvements at many points, from the website to SEO, from advertising to organic social media, from brand building to persona analysis. She did not only quickly understand our audience and product, but also correctly identified our bottlenecks, and worked closely with us to improve all of these. I'm glad we got such support."


Aydin
Co-Founder, Kopilot
"
We were overwhelming prospects with technical details before establishing value. The simplified, customer-focused approach has transformed our sales process."

Semih
CEO, GoodTech
"
Oyku is an exceptional Growth Manager who was crucial in building our marketing stack at Fabrikatör. She's remarkable for her ability to seamlessly transition between strategic planning and hands-on execution. Beyond her marketing-technical skills, Oyku truly shines in mentoring junior marketers and content writers, helping them grow and create real value. She combines vision, practical skills, and genuine team development. It would always be a pleasure and fun to work with Oyku again."


Bahadir
Co-founder & Ceo, Fabrikator
About Oyku
I’ve been in your shoes as an entrepreneur and first-time growth hire multiple times, with 10+ years of experience.
You’ll directly work with me and get high-quality outputs.
Frequently Asked Questions
FAQ It Up! Let’s clear things up!
All the important info right here. Explore the FAQs and find the answers you need.
Frequently Asked Questions
FAQ It Up! Let’s clear things up!
All the important info right here. Explore the FAQs and find the answers you need.
How much time are you going to spare for me?
I focus on delivering the outcome, rather than measuring it with the time spent. In the proposal process, I’ll make sure that we’re aligned with the process and the outcome, and if there is anything more needed, we can adjust it accordingly.
Will you work as an extension of my team?
Yes, I'm flexible with the way of work. I can work individually, with your team, or build your team or outside resources if necessary.
How does the pricing work?
You pay upfront after signing up. If it’s not a one-time project, the payment will be recurring.
Do you offer money-back guarantee?
Yes, if you’re not satisfied with the outcome or decide to drop the project at any point, I can offer partial or full refunds. My top priority is that the company gets benefit from the work I do.
Will you run my ads or SEO for me?
I can help you build the foundation and run the first experiments. But, if you need to scale and invest more in these domains, I work with amazing people & agencies that I can recommend.
Can you do warm intros with agencies or freelancers?
Yes, depending on the needs of the project, I'm happy to recommend agencies and freelancers.
How do I get started?
It’s easy! Just click that shiny "Contact Us" button, or shoot us a message. We’ll grab coffee and start brainstorming magic together.
Can we sign an NDA?
Sure, no worries. :)
How much time are you going to spare for me?
I focus on delivering the outcome, rather than measuring it with the time spent. In the proposal process, I’ll make sure that we’re aligned with the process and the outcome, and if there is anything more needed, we can adjust it accordingly.
Will you work as an extension of my team?
Yes, I'm flexible with the way of work. I can work individually, with your team, or build your team or outside resources if necessary.
How does the pricing work?
You pay upfront after signing up. If it’s not a one-time project, the payment will be recurring.
Do you offer money-back guarantee?
Yes, if you’re not satisfied with the outcome or decide to drop the project at any point, I can offer partial or full refunds. My top priority is that the company gets benefit from the work I do.
Will you run my ads or SEO for me?
I can help you build the foundation and run the first experiments. But, if you need to scale and invest more in these domains, I work with amazing people & agencies that I can recommend.
Can you do warm intros with agencies or freelancers?
Yes, depending on the needs of the project, I'm happy to recommend agencies and freelancers.
How do I get started?
It’s easy! Just click that shiny "Contact Us" button, or shoot us a message. We’ll grab coffee and start brainstorming magic together.
Can we sign an NDA?
Sure, no worries. :)